Case study: Climate Investment

Industry / Sector Climate Investment

Services provided Website design and development

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Climate Investment is a $1bn fund dedicated to accelerating capital-efficient decarbonization of heavy-emitting sectors of the global economy.

We designed and development their new website to build a compelling online presence that better showcase their commitment to investing in climate-focused solutions.

Challenge

The Climate Investment online presence was limited to a handful of pages on the parent OGCI website, making it difficult for them to showcase just how much impact they were making on global decarbonisation.

Climate Investment, approached Copia in January 2023 to help them build a compelling online presence that better-showcased their commitment to investing in climate-focused solutions.

Solution

Climate Investment had some very clear KPIs that they wanted to target with their new website. We conducted an in-depth analysis of the investment industry landscape to develop our website strategy, focusing specifically on sustainable and climate-focused investment funds.

We incorporated these findings into our website design, content structure, and overall user experience, ensuring that the website addressed investor concerns while remaining attractive to potential investee companies.

We also sought a balance between innovation and simplicity, ensuring that our website’s design and functionality met the highest standards while remaining user-friendly and accessible to a wide range of audiences.

Results

Launch The website for Climate Investment was released on the 15th Jun. Being a brand new domain, the website had no existing sources of traffic. Thanks to a great PR campaign, we were able to get direct traffic to the website immediately, with hundreds of visitors logging on to find out about the new Climate Investment.

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90%+ achieved for key Google Lighthouse metrics Copia uses Google Lighthouse to benchmark our websites. A high Lighthouse score is important as search engines will change the ranking of a website based on this score. We were pleased to get the Climate Investment website to 90% and above for these key metrics.

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18% visitors finding site via organic search While most websites take months to start being ranked by search engines, thanks to a comprehensive SEO plan the Climate Investment website began to rank within days. At the time of writing the website has been live for less than a month, but already is receiving more than 18% of its visitors via organic search.

Client Feedback

“On behalf of all of us at Climate Investment, I’d like to thank you for a heroic job on developing and launching our new website and identity. The website looks tremendous. It really meets the vision we had for introducing a vibrant and easy-to-navigate site. The end result is wonderful.”

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